Data Sourcing

Role

Senior Product Designer

Scope

Research, UX/UI design, POC

Product

Data Sourcing

Company

Nuix

Email me for a case study walkthrough.

Transforming a fragmented, time-consuming workflow into an intuitive, AI-augmented experience

Portfolio project image

Overview

At Nuix, data sourcing — the process of identifying, collecting, and preparing data for investigation within the EDRM (Electronic Discovery Reference Model) framework — was fragmented, dated, and cognitively demanding for users. What should have been a streamlined starting point for the entire investigative workflow had instead become a bottleneck, with a poorly laid out interface, hidden functionality, and a lack of clarity at nearly every step.

As the volume and complexity of data sources continued to grow, the urgency to modernise this workflow became a business priority — not just to improve usability, but to reduce the time and cognitive load required to get investigators from "start" to "collected data" as efficiently as possible.

I led the end-to-end design of this initiative — from current-state analysis through to a validated MVP — balancing quick, deployable wins with a longer-term, AI-augmented product vision.

The Problem

The existing data-sourcing experience suffered from several compounding issues:

  • Fragmented workflows — data collection spanned multiple disconnected steps with no clear through-line

  • Outdated, cluttered UI — poor visual hierarchy buried key actions and information

  • High cognitive load — users had to hold too much context in their heads with little system support

  • Missing UX fundamentals — no confirmation dialogs, no clear error handling, no summary of selections before execution

  • Rigid data selection — date and source selection lacked flexibility, offering no relative date options or granular filtering

  • No visibility into progress — users had no indication of where they were in a multi-step process.

These gaps didn't just frustrate users — they slowed down time-critical investigative work and increased the risk of user error.

Small font sizes, poor visual hierarchy and cluttered layout increased cognitive load – creating friction throughout the data collection process for users.

My Approach

I structured the initiative in three parallel tracks: quick wins, validated MVP design, and aspirational AI-driven vision — ensuring the business saw continuous improvement while a bigger transformation was validated in the background.


[Image: My AI-integrated design approach from discovery to initial stakeholder review]

1. Understand the current state

I began by mapping the existing end-to-end user flows against the EDRM framework, identifying every step where friction, ambiguity, or unnecessary complexity existed. This gave me a clear baseline to compare against a future-state vision.

2. Define scope with product

I led workshops with product owners to scope the MVP — aligning on which improvements would deliver the most user and business value within realistic delivery timelines.


AI prototype desktop screen

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3. Validate feasibility with engineering

I ran sessions with engineering leaders to pressure-test the desired experience against technical constraints, ensuring designs were ambitious but buildable.

4. Ship quick wins while designing long-term

Rather than waiting for a full redesign, I identified fast, high-impact improvements that could be deployed within 1–3 months via a UI reskin and light-touch UX changes — while a longer-term POC (12–18 months) was designed in parallel. This meant engineering could continuously deploy improvements while I iterated on the bigger vision using AI-generated prototypes to test concepts with stakeholders.

Key Design Improvements

Through research and iterative design, I identified and prioritised a set of targeted improvements:

Interface & Interaction

  • Clean, modern visual redesign to reduce cognitive overload

  • Improved visual hierarchy across all screens

  • Voice prompts and conversational interface exploration

  • Clear progress indicators throughout the data-sourcing workflow

Data Selection & Flexibility

  • Relative date selection (e.g. "last 7 days") in addition to standard date pickers (week/month/year/recurring)

  • Sub-content options when selecting data sources and data types

  • Search by device type, custodian name, and groups/departments within a company


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Trust & Usability

  • Confirmation dialogues at key decision points (previously absent)

  • Editable summary of data collection selections before execution

  • Clear, actionable error messaging aligned to UX best practices

  • Save search enabled by default

  • Cloud set as the default storage option

Each improvement was chosen not just for its usability benefit, but for its downstream impact — reducing setup time, minimising costly errors, and giving users confidence in what they were about to execute.

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Getting to MVP

Once the MVP scope was finalised, I walked product and engineering leads through the latest prototype, prioritising features together to align design intent with technical delivery.

I stayed embedded through the build phase, leading QA to validate the implementation against the design — achieving 80% design-to-build fidelity. After two weeks of joint testing, the reimagined experience was deployed to an external client for initial feedback.


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Outcome & Impact

  • Delivered continuous, incremental value through fast-tracked UI and UX improvements while a larger transformation was validated

  • Directly shaped product direction through client-facing prototype testing at an industry conference

  • Introduced a light scan capability that reduced both user time-to-insight and operational cost

  • Achieved 80% design-to-build fidelity through close collaboration and hands-on QA

  • Shipped a validated MVP to an external client, closing the loop from current-state analysis to real-world deployment


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Reflection

This project reinforced the value of designing in parallel tracks — solving for now while building for later. Pairing quick wins with a longer-term AI-augmented vision kept engineering shipping value, kept stakeholders engaged with a compelling future-state story, and let me validate high-risk assumptions with real client feedback before committing to a full build.

Let's design better human experiences.

Design / Collaborate / Connect

Avatar of the website author

Ermi Mendoza-Isais

Designer / Leader / Mentor

I can help bring your product vision to life and deliver real customer and business impact.

Let's design better human experiences.

Design / Collaborate / Connect

Avatar of the website author

Ermi Mendoza-Isais

Designer / Leader / Mentor

I can help bring your product vision to life and deliver real customer and business impact.

Let's design better human experiences.

Design / Collaborate / Connect

Avatar of the website author

Ermi Mendoza-Isais

Designer / Leader / Mentor

I can help bring your product vision to life and deliver real customer and business impact.

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