Open to work
Hello! I'm
Ermi
a
designer
from
Sydney
elevating end to end experiences
2000 – Present
Driven to deliver impactful results for your business.

Open to work
Hello! I'm
Ermi
a
designer
from
Sydney
elevating end to end experiences
2000 – Present
Driven to deliver impactful results for your business.

7+ /
years product design
3 /
years design manager
top 10% /
adplist mentor
16 /
talks
15 /
years visual design
7+ /
years product design
3 /
years design manager
top 10% /
adplist mentor
16 /
talks
15 /
years visual design
{02} — Tools & Skills
My design toolkit
{02} — Tools & Skills
My design toolkit
{02} — Tools & Skills
My design toolkit
Figma
Main design space to create & collaborate
90
%
Figma
Main design space to create & collaborate
90
%
Figma
Main design space to create & collaborate
90
%

Slack
Connect & communicate with all teams
70
%

Slack
Connect & communicate with all teams
70
%

Slack
Connect & communicate with all teams
70
%

JIRA
Define & plan current & future projects
60
%

JIRA
Define & plan current & future projects
60
%

JIRA
Define & plan current & future projects
60
%

Loom
Walkthrough designs, exploration & insights
50
%

Loom
Walkthrough designs, exploration & insights
50
%

Loom
Walkthrough designs, exploration & insights
50
%
Mobile apps
Dashboards
Websites
Branding
Design systems
Mobile apps
Dashboards
Websites
Branding
Design systems
{03} — Experience
Design journey
Nov 2022-Present
Design Lead
FLEET Technologies
Nov 2022-Present
Design Lead
FLEET Technologies
Nov 2022-Present
Design Lead
FLEET Technologies
Jul-Oct 2022
Senior Product Designer
Shift
Jul-Oct 2022
Senior Product Designer
Shift
Jul-Oct 2022
Senior Product Designer
Shift
Jan-Jun 2022
Product Design Lead
Prospa
Jan-Jun 2022
Product Design Lead
Prospa
Jan-Jun 2022
Product Design Lead
Prospa
Jan-Dec 2021
UX Design Lead
CMC Markets
Jan-Dec 2021
UX Design Lead
CMC Markets
Jan-Dec 2021
UX Design Lead
CMC Markets
Mar 2019-Sep 2020
Senior UX/UI Designer
DIVVY
Mar 2019-Sep 2020
Senior UX/UI Designer
DIVVY
Mar 2019-Sep 2020
Senior UX/UI Designer
DIVVY
Mar 2017-Feb 2019
UX Designer
Humm (previously Flexigroup)
Mar 2017-Feb 2019
UX Designer
Humm (previously Flexigroup)
Mar 2017-Feb 2019
UX Designer
Humm (previously Flexigroup)
24+
years design experience
24+
years design experience
24+
years design experience
15+
products launched
15+
products launched
15+
products launched
130+
designers mentored
130+
designers mentored
130+
designers mentored
{04} — Testimonials
Reviews
Ermi is an exceptional designer, leader and team mate. She goes above and beyond in everything she does – her work is always of impeccable quality. Ermi has an incredible work ethic and can always be counted on to deliver.
Caitlin Englot
Head of Growth
I had the absolute pleasure of building several products with Ermi at DIVVY and it is rare that you come across standout talent like her. She has a natural gift for user experience design and the needs of the end-user.
Anton Mills
CTO
It's a rare skill to be so creative AND structured but Ermi treads those paths well. Which makes her an amazing asset to any business whether she is part of a team or helping build one.
Simon Lester
Head of Product Design
This was one of the best mentor sessions I’ve ever had! Ermi boosted my motivation and provided invaluable insights about the industry. If you're trying to break into UX design, I highly recommend Ermi. She'll guide you in the right direction.
Carolina Jaramillo
Art Director
Ermi embodies a rare balance between professionalism, wisdom and warmth. I appreciated how simply she distilled her years of experience into pragmatic, actionable insights.
Kristofer Crouch
Product Designer
Ermi is an exceptional designer, leader and team mate. She goes above and beyond in everything she does – her work is always of impeccable quality. Ermi has an incredible work ethic and can always be counted on to deliver.
Caitlin Englot
Head of Growth
I had the absolute pleasure of building several products with Ermi at DIVVY and it is rare that you come across standout talent like her. She has a natural gift for user experience design and the needs of the end-user.
Anton Mills
CTO
It's a rare skill to be so creative AND structured but Ermi treads those paths well. Which makes her an amazing asset to any business whether she is part of a team or helping build one.
Simon Lester
Head of Product Design
This was one of the best mentor sessions I’ve ever had! Ermi boosted my motivation and provided invaluable insights about the industry. If you're trying to break into UX design, I highly recommend Ermi. She'll guide you in the right direction.
Carolina Jaramillo
Art Director
Ermi embodies a rare balance between professionalism, wisdom and warmth. I appreciated how simply she distilled her years of experience into pragmatic, actionable insights.
Kristofer Crouch
Product Designer
Ermi is an exceptional designer, leader and team mate. She goes above and beyond in everything she does – her work is always of impeccable quality. Ermi has an incredible work ethic and can always be counted on to deliver.
Caitlin Englot
Head of Growth
I had the absolute pleasure of building several products with Ermi at DIVVY and it is rare that you come across standout talent like her. She has a natural gift for user experience design and the needs of the end-user.
Anton Mills
CTO
It's a rare skill to be so creative AND structured but Ermi treads those paths well. Which makes her an amazing asset to any business whether she is part of a team or helping build one.
Simon Lester
Head of Product Design
This was one of the best mentor sessions I’ve ever had! Ermi boosted my motivation and provided invaluable insights about the industry. If you're trying to break into UX design, I highly recommend Ermi. She'll guide you in the right direction.
Carolina Jaramillo
Art Director
Ermi embodies a rare balance between professionalism, wisdom and warmth. I appreciated how simply she distilled her years of experience into pragmatic, actionable insights.
Kristofer Crouch
Product Designer
{05} — FAQ
What recruiters often ask
What recruiters often ask
01/
Do you work end-to-end?
Yes, I'm a generalist with a strong UI lean given my 15 years of visual design. I co-define the scope and vision with product managers, conduct research and UX audits on existing products, synthesise data and provide recommendations for improvement, create interactive prototypes to test POC and gather stakeholder feedback, UI design, developer handover, testing, launch and post launch iterations.
02/
Are you still hands-on in UX/UI design?
Yes. If I'm working at a startup, I'll wear multiple hats, including being hands-on in product design, research and testing. If I'm leading a small design team, then I'm usually 50% hands-on with the rest of my time spent liaising with product and tech leads, defining roadmaps, prioritising features, sprint planning, backlog grooming, leading design showcases and stakeholder walkthroughs.
03/
Do you have experience with design systems?
Yes. I often work with Material 3 Design Kits, apply their principles, then reuse and repurpose them to create multi-theme design systems. I have experience in creating UI kits and component libraries from scratch and work closely with front end developers defining variables, tokens and leading handovers for final UI implementation and front end build.
04/
Do you have experience leading and mentoring small design teams?
Yes. In previous roles, I led small design teams of 1-5 designers which was a blend of in-house UX/UI designers, digital designers, contractors and remote visual designers in Manila. My role included hiring, conducting performance and annual reviews, liaising with department heads, helping to upskill designers and sourcing contractors to cover design overflow. In other roles when I mentored junior designers who didn't officially report to me, my role was to mentor, provide design direction, review their work, identify areas for improvement and help them upskill on the job.
05/
When are you available for a chat?
I'm available on weekdays from 9am-5pm AEDT via Zoom to chat about design or speaking opportunities. If you're a designer looking for mentorship, please tap on the ADPList card below to book a mentor session.
01/
Do you work end-to-end?
Yes, I'm a generalist with a strong UI lean given my 15 years of visual design. I co-define the scope and vision with product managers, conduct research and UX audits on existing products, synthesise data and provide recommendations for improvement, create interactive prototypes to test POC and gather stakeholder feedback, UI design, developer handover, testing, launch and post launch iterations.
02/
Are you still hands-on in UX/UI design?
Yes. If I'm working at a startup, I'll wear multiple hats, including being hands-on in product design, research and testing. If I'm leading a small design team, then I'm usually 50% hands-on with the rest of my time spent liaising with product and tech leads, defining roadmaps, prioritising features, sprint planning, backlog grooming, leading design showcases and stakeholder walkthroughs.
03/
Do you have experience with design systems?
Yes. I often work with Material 3 Design Kits, apply their principles, then reuse and repurpose them to create multi-theme design systems. I have experience in creating UI kits and component libraries from scratch and work closely with front end developers defining variables, tokens and leading handovers for final UI implementation and front end build.
04/
Do you have experience leading and mentoring small design teams?
Yes. In previous roles, I led small design teams of 1-5 designers which was a blend of in-house UX/UI designers, digital designers, contractors and remote visual designers in Manila. My role included hiring, conducting performance and annual reviews, liaising with department heads, helping to upskill designers and sourcing contractors to cover design overflow. In other roles when I mentored junior designers who didn't officially report to me, my role was to mentor, provide design direction, review their work, identify areas for improvement and help them upskill on the job.
05/
When are you available for a chat?
I'm available on weekdays from 9am-5pm AEDT via Zoom to chat about design or speaking opportunities. If you're a designer looking for mentorship, please tap on the ADPList card below to book a mentor session.
01/
Do you work end-to-end?
Yes, I'm a generalist with a strong UI lean given my 15 years of visual design. I co-define the scope and vision with product managers, conduct research and UX audits on existing products, synthesise data and provide recommendations for improvement, create interactive prototypes to test POC and gather stakeholder feedback, UI design, developer handover, testing, launch and post launch iterations.
02/
Are you still hands-on in UX/UI design?
Yes. If I'm working at a startup, I'll wear multiple hats, including being hands-on in product design, research and testing. If I'm leading a small design team, then I'm usually 50% hands-on with the rest of my time spent liaising with product and tech leads, defining roadmaps, prioritising features, sprint planning, backlog grooming, leading design showcases and stakeholder walkthroughs.
03/
Do you have experience with design systems?
Yes. I often work with Material 3 Design Kits, apply their principles, then reuse and repurpose them to create multi-theme design systems. I have experience in creating UI kits and component libraries from scratch and work closely with front end developers defining variables, tokens and leading handovers for final UI implementation and front end build.
04/
Do you have experience leading and mentoring small design teams?
Yes. In previous roles, I led small design teams of 1-5 designers which was a blend of in-house UX/UI designers, digital designers, contractors and remote visual designers in Manila. My role included hiring, conducting performance and annual reviews, liaising with department heads, helping to upskill designers and sourcing contractors to cover design overflow. In other roles when I mentored junior designers who didn't officially report to me, my role was to mentor, provide design direction, review their work, identify areas for improvement and help them upskill on the job.
05/
When are you available for a chat?
I'm available on weekdays from 9am-5pm AEDT via Zoom to chat about design or speaking opportunities. If you're a designer looking for mentorship, please tap on the ADPList card below to book a mentor session.